COVID-19 Business Survival – Tip #2 (Adapt Your Business)
With the current climate around the COVID-19 situation you may have had to temporarily close your business, reduce your hours, or maybe you are just experiencing less customer traffic. As we mentioned in our first post in this series, we want to help you think of some...
COVID-19 Business Survival – Tip #1 (Google My Business)
The last thing you probably want to be reading is yet another post about the impact of Coronavirus, or COVID-19. And, perhaps the reason you are reading this is because you have some time on your hands because business is slow. We don't want to dwell on the struggles...
What is SEO and Why Does It Matter?
Search Engine Optimization—or SEO—is a term that may sound scary at first, but is simple when you break it down. It’s the process of optimizing your online content (website, blog or otherwise) for search engine algorithms like Google’s. Search engine algorithms are...
3 Tips to Make Your Website Actually Useful
Gone are the days of a “form over function” internet. Where once the simple novelty of seeing a business online, in any fashion, was often enough. Now, today’s more savvy audiences simply want to get where they are going. So with the priorities of today’s business...
Why is Social Media Important?
Since the early 2000s, social media platforms have revolutionized the way people connect with one another. Today, there are 2.3 billion active users of social media worldwide. Business owners who take advantage of the ocean-sized lead pool created by social media...
Why Your Business Needs To Drop Your Free Email Provider, Now!
In a previous post we wrote about setting a good impression with the design of your business cards. In that post we recommended using an email address for your business that uses your own domain instead of a free email account like "@yahoo.com" or "@aol.com", for...
What Impression Is Your Business Card Design Setting?
You see them all the time. Go to your local coffee shop or maybe a garden center, and you'll see a bunch of business cards for small businesses. This can be a great way to let people know about your business within your local community, and maybe you are using this...